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Terms of Use

Due to ongoing technical innovations and changes of the relevant legal framework the following Terms of Use need to be changed and/or amended by us from time to time. We therefore ask the user to review these Terms of Use before each visit to this website and to take into account any changes and/or amendments.


This website is brought to you by Henkel AG & Co. KGaA, Henkelstrasse 67, 40589 Düsseldorf, Germany. The information available on this website about Henkel AG & Co. KGaA (hereinafter referred to as "Henkel"), affiliated companies of Henkel and third parties has been put together with utmost care. However, we are unable to guarantee the completeness and correctness of the information. Henkel does not assume any liability for any mistakes in the contents of this website. Forward-looking statements made on this website have been given according to the best of our knowledge and belief. However, the results actually achieved by Henkel may differ greatly from these forward-looking statements, because they depend on a whole group of factors of a competitive and macroeconomic nature that are in some cases beyond the control of Henkel. Without prejudice to any legal obligations to amend forward-looking statements, Henkel has no intention of constantly updating all forward-looking statements contained in this website.

By accessing this site, you accept without restriction or reservation the following General Terms of Use of the Website that you can view or print out.


General Terms of Use of the Website

1. Copyright Law

The pages of our site (contents, structure) are protected by copyright. In particular, any reproductions, adaptations, translations, storage and processing in other media, including storage or processing by electronic means, enjoy copyright protection. Any exploitation in whole or in part thereof shall require the prior written consent of Henkel AG & Co. KGaA. Any reproduction of information or data, in particular the use of texts or parts thereof or image materials (except for Henkel press photos) or any other exploitation or dissemination, requires Henkel's prior written consent. The rights of dissemination and reproduction are held by Henkel.

Henkel press photos may be used for editorial purposes only. Henkel press photos that are reproduced and/or electronically modified for editorial purposes must bear the copyright notice "© [Year] Henkel AG & Co. KGaA. All rights reserved". Reprinting is free of charge, however, we request a copy for our files.

© 2022 Henkel AG & Co. KGaA, Düsseldorf. All rights reserved

2. Trademarks

The Henkel Oval logo and all product names and/or product get-ups on these pages are registered trademarks of Henkel AG & Co. KGaA, its subsidiaries, affiliates or licensors. Any unauthorized use or abuse of these trademarks is expressly prohibited and constitutes a violation of trademark law, copyright law, other intellectual property rights or unfair competition law.

3. Disclaimer for Third Party Websites

a. The pages of this website contain links (i.e. "hyperlinks") to other websites that are operated by third parties and whose contents are not known to Henkel. Henkel merely facilitates access to such websites and assumes no responsibility whatsoever for their contents. Our links to third party websites are merely intended to make navigating easier for you. Statements shown on linked pages are not made our own. We rather explicitly dissociate from any and all contents of any and all third party pages linked on the pages of our website. In particular, we do not assume any liability for any breaches of statutory provisions or infringements of third party rights that occur on such pages.

b. For websites to which hyperlinks are provided from the Henkel website, the owners of these websites are solely responsible for the content of these pages as well as for any sale of the products offered thereon and for the handling of any orders relating to the same.

c. Henkel does not assume any liability for any infringement of any copyrights, trademarks or other intellectual property or personality rights that occurs on a page accessed by a hyperlink.

d. In the event of an order or any other legal declaration in respect of a transaction, a contract is made solely between the user and the owner of the respective website or offering party or person presented therein, under no circumstances, however, between Henkel and the user. Please note the general business conditions of the respective supplier on the hyperlinked website.

e. This disclaimer is valid for all links displayed on the website and for any contents of websites to which the user is directed via such links.

4. General Disclaimer

Any liability of Henkel for damages arising out of the use of this website – irrespective of the legal cause, including tort – is limited to damages that are caused by intent or gross negligence. To the extent that there be a mandatory liability of Henkel as a result of a breach of material contractual duties, the total amount of any claim for damages is limited to the foreseeable damages. This shall not affect Henkel's liability under applicable Product Liability law or under any warranties given. The aforesaid limitations of liability also do not apply in the event of harm to life, bodily injury or harm to health of a person.

Henkel employs great efforts to keep Henkel websites free from viruses, however, we are unable to guarantee any absence of viruses. For this reason, we recommend that care be taken to assure adequate protection against viruses (e.g. using virus scanners) before downloading documents and data.

Henkel does not warrant any freedom from faults or errors of the services offered on the Henkel website nor their availability.

5. Forecasts and Declarations of Intent

Forward-looking statements on this Internet site have been made according to the best of our knowledge and belief. However, the results actually achieved by Henkel may differ greatly from these forward-looking statements, because they depend on a whole group of factors of a competitive and macroeconomic nature that are in some cases beyond the control of Henkel. Without prejudice to any legal obligations to amend forward-looking statements, Henkel has no intention of constantly updating all forward-looking statements contained in this website.

6. Henkel Products

The brands / products shown on this Internet website are examples of the brands / products available from companies of Henkel worldwide. Henkel does not warrant that a brands / product shown is also available in your country. 

Acceptable Use Policy

1. Access to Henkel DAM (hereinafter referred to as: information asset) is provided for the use of authorized users only. If Henkel has not authorized you to access this service, you must logout immediately. Authorized users must read, agree with and accept all of the terms and conditions contained in this notice before using this service.

2. You agree that your activities within the information asset will not:

2.1. Introduce any viruses, Trojan horses, worms, time bombs, cancelbots, other computer programming routines that may damage, detrimentally interfere with, surreptitiously intercept or expropriate any system, data or personal information

2.2. Create any liability for us

2.3. Violate any law, statute, ordinance or regulation (including, but not limited to those, GDPR, governing export control, consumer protection, unfair competition and antidiscrimination)

2.4. Be defamatory, trade libellous, unlawfully threatening or harassing

2.5. Be obscene or contain child pornography

2.6. Infringe any third party’s copyright, patent, trademark, trade secret or other proprietary rights, or

2.7. Involve any attempt to access any data or system which you are not authorized to access

3. In order to maintain this information asset and its smooth operation and for the purpose of preventing misuse, Henkel routinely monitors and logs traffic and connection data. Henkel uses and stores the data only to the extent permitted or requested by GDPR. By accepting these terms and conditions of use, you explicitly agree to the data use and storage.

4. These Terms of Use are governed by German Law. Should any of the above provisions be or become (partly) invalid, this shall not affect the validity of the remaining provisions. The invalid provision shall than be replaced by a valid provision that comes closest to the intention of the invalid provision.

5. Please adhere to the following rules when using the Henkel Digital Asset Manager to upload and manage assets:

5.1. Ensure compliance with intellectual proprietary law.

When uploading any sort of content (i.e. photos or videos), ensure compliance with copyright and trademark law. Make sure that you are in possession of all rights to the content you publish and indicate these rights within the Metadata of the uploaded asset where applicable.

5.2. Know your intended audience.

When publishing content, be aware of who you are allowing access to your content.  “Publishing” an asset will make it available to the GENERAL PUBLIC. Publishing an asset as “Restricted Release” will make the asset available to authorized users within the Henkel Digital Asset Platform. Depending on which portals the asset is included in, the asset may or may not be easily discoverable by authorized users.

When sharing assets directly from the Henkel DAM, take care to only include the users who should have access to the content and make them aware of the terms of use for accessing the content.  Links shared are not password protected and can be misused if shared to other parties.  Utilize link expiration to mitigate misuse of unpublished assets.

5.3. Protection of Henkel-specific data and information

Share confidential information on a “need to know” basis, i.e. only with people who need it within a business context for their work. Hence you should avoid sharing assets publicly or utilizing the public Publish functionality in a manner that makes such content visible for individuals who should be barred from access. Never use the Henkel DAM to exchange sensitive content such as personnel data or information classed as confidential.

5.4. The Henkel DAM is not a general storage or archiving resource

Please do not use the Henkel DAM for general file storage or archiving. The resources designated for such activities are Microsoft OneDrive and Sharepoint. Files stored within the DAM should be related to assets that need to be distributed externally or across the organization for integration in other services. Assets should be uploaded in their final form.  The Henkel DAM is not a versioning or drafts manager.

5.5. Ensure compliance with existing corporate codes and regulations

You are responsible for the information and files that you publish on the Henkel DAM and should therefore ensure that these are in compliance with overriding corporate codes and regulations.

Please be aware that existing codes and regulations governing employee behaviour, including contracts of employment and other corporate standards (for example, our Code of Conduct) also apply to all online activities. Rules governing data protection, confidentiality, discrimination and harassment, and also regional and business-related regulations likewise apply to all types of online interaction.

You will find the corporate standards defining these codes, rules and regulations on the intranet at: http://corporatestandards

5.6. Reporting inappropriate content

If you see content that you find abusive or otherwise inappropriate, you can either contact the uploader directly or report the incident to the relevant administrator and ask for the content to be removed. You can also email the Henkel DAM team ( on the matter. In the event of serious misconduct of our corporate standards, and specifically our Code of Conduct, please contact the Henkel Compliance Hotline.

5.7. Deleting content

Users with Approver level and above are able to delete content. Before you delete content from other people, however, you should first contact them directly.


These General Terms of Use are governed by and construed in accordance with the laws of the Federal Republic of Germany without regard to the UN Convention on Contracts for the International Sale of Goods the application of which Convention to these General Terms of Use is hereby expressly excluded. To the extent permitted by applicable law, legal venue for all disputes relating to this website lies with Düsseldorf, Germany. Should any provision of these General Terms of Use be or become invalid, this shall not affect the validity of the remaining provisions.