How to apply our design to print media

Our flexible and dynamic design enables us to create engaging communication in various print media (ads, posters, banners, etc.).

Basic composition

Our flexible layout allows for tailor-made communication about a specific topic, target group, or touchpoint while still remaining recognizable as Henkel Adhesive Technologies. From reduced and informative to expressive and narrative.

Full-image composition for maximum impact
Full-image composition for maximum impact
Multiple flexible units
Multiple flexible units
Image split for impactful storytelling
Image split for impactful storytelling
Dynamic split
Dynamic split

For further information on how to work with the design assets, see Layout Principles.

Ready-to-use templates

We provide ready-to-use templates for InDesign to offer you the best possible user experience.


The templates include a toolbox with all elements in the correct dimensions.

Template composition

We provide the following compositions in A4 and US Letter. You can use them as a starting point for your communication or to create your individual layout according to the principles of the editorial design and our design system.

Back side and cover

Inner pages


Information for external users:

To receive the logo files, you first have to register for our Brand Hub download portal. Please see
the instructions on how to complete the registration. After registration you will receive a
confirmation that your access has been activated and you will be able to download the logos.

For Henkel employees, no separate registration is necessary. You will be automatically directed to the
download page via Henkel MyID.