COUNTDOWN MODULES

Drawing attention to time-limited offers

Countdown modules are used to direct focus to time-limited offers such as events, special product offers, and campaigns - as well as encourage conversion by introducing a sense of urgency.

There are three different versions of the countdown module. Each contains the countdown itself but are designed for different use cases.

The three versions are:

1. Centered countdown

Desktop

Mobile

When to use

Designed for use near the top of Event Pages or other pages that promote limited time offers. Its large size and center alignment draws more attention than other versions of the countdown module. It doesn’t contain an image, and therefore requires the page it is on to provide visual context if needed.

2. Countdown + Image

Desktop

Mobile

When to use

Designed for promoting events and time limited offers that are related to the main content of a page. This module is not intended for use directly on Event Pages or ‘limited offer’ pages. Use the Centered Countdown module for this purpose.

3. Countdown + Product

Desktop

Mobile

When to use

Designed for promoting time limited product offers and product campaigns either directly on PDPs or as a promotional module on pages Related to the Product being promoted.