The case study pages are designed to present Henkel's in depth studies into eg. product applications. They allow users to read, share and download the case study.
The structure to be followed:
- Challenge
- Customer requirements — optional
- Our solution(s)
- Result(s)
If the case study references any products or applications the page should provide an easy way to navigate to these related resources.
Some contents are optional and are used when referenced, while others create rhythm through the read experience. Find detailed overview under ‘Optional content/modules’ section.
Example of page layouts
Note: these serve as examples and not mandatory layouts to be followed
Mandatory contents:
- Hero visual
- Main text mixed with imagery and/or visuals
- Key results highlighted — with conversion-focused CTA at the end
- Featured industries
- Related content
Optional content/modules
There are two types of optional content:
1. Content to be used when referenced in case study
A. Related product(s) — with link to PDP
B. Mosaic gallery to highlight applications
C. Promotional content — not fixed to an exact module (example of use with 50:50 module)
2. Content added for visual rhythm and highlights
A. Testimonial
B. USP band
Use the hero layout created for Case study. See details in Long read hero variant 2.
Add the get in touch module at the end of the page.