Dispense systems

Use the short description, in max 2 sentences, to describe what’s specific to the product within its category, and how the product provides value in application. In short, expand on the tagline without repeating it verbatim (and don’t forget a full stop at the end!).
Do not include the product name in the short description.

We have a simple formula for writing compelling short descriptions:

Refer to these examples when writing your short description:

• This bracket mounting kit gives you the flexibility to connect a wide variety of LOCTITE valves to your dispensing system.
  
• Combined with a LOCTITE dispenser as a material feeder, this rotorspray system evenly wets the contours of bore holes or internal threads. Good for low- to medium-viscosity adhesives.
• This kit adapts a reservoir system to dispense gel instant adhesives.

Here you have the space to describe in greater detail all the important technical characteristics. Elaborate on the tagline and short description (verbatim if necessary), and add any important info not yet mentioned.

There is no specific formula for writing long descriptions: just start with the product name (remembering the ^®) and elaborate in 2-3 sentences details on the product. The first sentence should be the primary differentiators / key features, with the following sentences additional information on substrate compatibility, specific applications, etc. And of course remember to stick to all protocols for measurements, spacing, etc.

Refer to these examples when writing your long description:

• LOCTITE^® ABLESTIK 57C is an easy-to-use, epoxy-based electrically and thermally conductive adhesive. Highly thixotropic to allow manual application via spatula even overhead, it’s ideal for challenging, heavy-duty industry applications, e.g. lightning strike connections to provide additional electrical protection on helicopters. It has an operating temperature of -60°C to 120°C (-76°F to 248°F) and medium shear strength.
• LOCTITE^® ABLESTIK 8700E is a silver, thermally and electrically conductive adhesive designed for hybrid component attach. It’s ideal for gold and gold-plated surfaces, and offers excellent dispensing and printing characteristics with no tailing or peaking. It’s formulated with an epoxy-based resin and cures when exposed to heat.
• LOCTITE^® ABLESTIK QMI519 is a silver, thermally and electrically conductive die-attach adhesive paste for bonding integrated circuits and components to metal substrates. Typically used for QFN, SOIC and SO package applications, it is compatible with a wide variety of metals and ceramic surfaces, copper, silver, palladium and alloy 42. It’s designed to achieve higher UPHs than conventional oven-cured adhesives. Maximum productivity is reached through in-line curing, either directly on the die bonder using a post-die bond heater or on the wire bonder preheater. Studies have also shown that parts cured on the die bonder have improved coplanarity. LOCTITE ABLESTIK QMI519 is formulated with a BMI acrylate-based resin and cures when exposed to heat.

Here you can list the top 3 to maximum 5 things a customer would need to know about the product, based on what they’re most likely to use it for. Try to focus on genuine USPs, rather than generic information you could find in many products. Ensure any regional-specific certifications are included (as a one-off 6th USP if necessary).

We have a simple formula for writing compelling USPs:

Refer to these examples when writing your USPs (and please note: no full stops at the end):

• High-pressure capability up to 725 psi (50 bar)
• Minimal pressure fluctuation for consistent product flow
• Pump cycle rate: up to 200 cycles/minute (maximum)
• Low-level sensing capabilities
• Easy push-on adapter for static mix nozzles
• Allows easy attachment of dispensing needles for precision dispensing
• Product viscosities up to 200,000 mPas
• Suck-back feature for accuracy and control
• Variable ratio system
• Air-free dispensing

The meta title is the product name, and the meta description is the product tagline. These data influence how pages appear in search results, impacting click-through rates and visibility. Optimizing meta data is important because it helps attract the right audience and improves search engine rankings and, by extension, leads.

• Meta title: LOCTITE^® PU20 Tip Adapters (18mm)
• Meta description: Adapters for LOCTITE® PU20 Digital Peristaltic Dispenser

• Meta title: LOCTITE^® Pneumatic Dual Cartridge Handheld Dispenser (50ml)
• Meta description: Easy-to-use dispenser for 2-part products

• Snippet optimizer