Thread sealants

Use the short description, in max 2 sentences, to describe what’s specific to the product within its category, and how the product provides value in application. In short, expand on the tagline without repeating it verbatim (and don’t forget a full stop at the end!).
Do not include the product name in the short description.

We have a simple formula for writing compelling short descriptions:

Refer to these examples when writing your short description:

• This 1-part, non-drip thread sealant stick provides fast, reliable curing on fine tapered pipe threads and fittings.
  
• This 1-part, medium-strength, fast-curing thread sealant is designed for locking and sealing fine-threaded metal pipes and fittings commonly used in hydraulic and pneumatic piping systems.
  
• This 1-part, controlled-torque strength, high-viscosity thread sealant is UL classified to prevent loosening and leakage from vibration in devices handling gasoline, petroleum oils, and natural gas.

Here you have the space to describe in greater detail all the important technical characteristics. Elaborate on the tagline and short description (verbatim if necessary), and add any important info not yet mentioned.

There is no specific formula for writing long descriptions: just start with the product name (remembering the ^®) and elaborate in 2-3 sentences details on the product. The first sentence should be the primary differentiators / key features, with the following sentences additional information on substrate compatibility, specific applications, etc. And of course remember to stick to all protocols for measurements, spacing, etc.

Refer to these examples when writing your long description:

• LOCTITE^® 567 is a white, 1-part thread sealant designed for the locking and sealing of tapered metal pipe threads and fittings. As an anaerobic-curing thread sealant, it cures when confined in the absence of air between close-fitting metal surfaces and prevents loosening and leakage from shock and vibration. Its high lubricating properties prevent galling on stainless steel, aluminum and all other metal pipe threads, and allow ease of assembly. The product offers high-temperature performance and tolerates minor surface contaminations from various oils, including cutting, lubrication, anti-corrosion, and protection fluids.
• LOCTITE^® 564 is a white to off-white, methacrylate ester acrylic thread sealant paste designed for locking and sealing metal pipes and fittings. Its lubricating properties facilitate proper assembly and torque tightening of piping system components. It cures when confined in the absence of air between close-fitting metal surfaces, preventing loosening and leakage due to shock and vibration.
• LOCTITE^® 561 is an easily portable, semi-solid anaerobic-curing stick thread sealant for fine metal threads. It provides an instant low-pressure seal; doesn’t creep, shrink or block systems; and is NSF approved. It’s a low-strength product for easy disassembly.

Here you can list the top 3 to maximum 5 things a customer would need to know about the product, based on what they’re most likely to use it for. Try to focus on genuine USPs, rather than generic information you could find in many products. Ensure any regional-specific certifications are included (as a one-off 6th USP if necessary).

We have a simple formula for writing compelling USPs:

Refer to these examples when writing your USPs (and please note: no full stops at the end):

• Doesn’t creep, shrink or block systems
• Ideal for metal pipes and fittings
• Provides an instant low-pressure seal
• NSF/ANSI 61 certified
• Thixotropic for ease of application
• Slow curing
• Provides an instant seal to low pressures immediately after assembly
• Medium viscosity
• Ideal for metal pipes and fittings
• Low disassembly strength

The meta title is the product name, and the meta description is the product tagline. These data influence how pages appear in search results, impacting click-through rates and visibility. Optimizing meta data is important because it helps attract the right audience and improves search engine rankings and, by extension, leads.

• Meta title: LOCTITE^® 565
• Meta description: White controlled-torque strength thread sealant for an instant low-pressure seal

• Meta title: LLOCTITE^® 545
• Meta description: High-lubricity thread sealant for hydraulic and pneumatic fittings

• Snippet optimizer